Regozijam-se, neófitos culinários de todas as partes! George Foreman, aquele adorável ex-boxeador que se transformou em gadget de cozinha, acabou de lançar uma fritadeira de peso. É isso mesmo o que você leu – aguarde pelo cheio de óleo queimando e quitutes fritos vindo em breve do seu dormitório mais próximo.

A Fritadeira Lean Mean George Foreman usa a tecnologia “Smart Spin” após a sua comida ser fritada para – teoricamente – descartar 55% da gordura absorvida durante a fritura ao usar a força centrífuga (morram vocês nerds que imediatamente pensaram em entoar o mantra “não existe força centrífuga, só força centrípeta”!). Não tenho certeza sobre a “ciência” por trás desta declaração de descarte de gordura e tampouco sei se eu ficaria tranqüilo em ter óleo fervente girando pela minha cozinha, mas se você é fã de frituras, esta dádiva divina chegou nos EUA agora por 150 dólares. Press release abaixo.

New Kitchen Innovations Unveiled: The George Foreman® Lean Mean™ Fryer

George Foreman® Cooks Up Newest "Lean, Mean, Fat-Reducing" Machines

Miramar, FL, October 14, 2008 – Those looking to enjoy their favorite foods without guilt can look to the newest appliances in the George Foreman® family introduced today by Applica, the Florida-based company that markets and distributes the George Foreman branded product line.

Innovative Technology: The George Foreman Lean Mean Fryer

The George Foreman Lean Mean Fryer uses unique, patented Smart Spin™ technology to knock out up to 55 percent of the fat absorbed during frying, delivering crisped, fried foods with less grease. After a conventional deep-frying cooking process, the Lean Mean Fryer enters the second phase of cooking – a "spin cycle" in the cooking basket. The basket is lifted from the cooking oil and Smart Spin technology is engaged, leveraging centrifugal forces to deliver a finished food product that retains up to 55 percent less fat than conventional frying methods*. During the spinning process, the food continues to cook through hot air convection to stay crispy and hot.

Additional Features:

· A viewing window allows consumers to safely check food while it's cooking without having to stop or open the deep-fryer.

· A variable thermostat dial, dual-speed spinning basket and spinning timer selection allows consumers to customize the cooking process based on the food selection and desired amount of oil removed.

· The Lean Mean Fryer contains a replaceable and washable filter, which reduces the release of oil vapors and odors into the kitchen.

· Other convenience features include a breakaway cord and dishwasher-safe (including the basket, frying bowl and filter) parts for easy cleaning and care.

With a suggested retail price of $149.99, the George Foreman Lean Mean Fryer is widely available at U.S. and Canadian mass merchants, specialty stores and online retailers now.

"With this ever changing economy, George Foreman invites people back into the kitchen with innovative and multipurpose appliances that offer a great value," said Hidalgo. "From the kitchen novice to the cooking aficionado, George Foreman appliances make cooking healthy, fun and easy."

Introduced in 1994, the George Foreman grill continues to serve as a kitchen staple for the health and time-conscious at home chef. The appliances knock out up to four times more fat than competitor grills through their patented sloped grill plates. The fat rolls down the slope into the grease tray leaving a leaner, healthier meal that's full of flavor.

For more information on George Foreman products or to watch the "Knock Out the Fat with George" interactive Web show, please visit www.georgeforemancooking.com.

*Percentage of fat reduction refers only to the percentage of fat absorbed during frying, in comparison to conventional deep fat fryers. This product does not remove the original fat present in food items prior to frying. Results are based on independent laboratory testing, using a two minute spin cycle. Results are not typical and may vary based on food type and brand. Average reduction of absorbed fat of tested food items is 38 percent. Fried foods should be eaten in moderation and only as part of a well-balanced diet. Consult your physician or nutritionist for dietary advice.